Design Law

Why design?

In Germany, designs have evolved from mere aesthetic forms into strategic value drivers for modern companies. They equally shape the perception, differentiation, and recognition of products and brands. Historically, the Bauhaus movement, the Ulm School of Design, and the "Design made in Germany" concept established a connection between functionality, reduction, and technical precision, which remains a promise of quality to this day. Concurrently, the German Design Law (DesignG) and the European Community Design Regulation have defined a distinct legal framework, protecting designs as intangible economic assets. Companies utilize registered designs to secure investments in product development, prevent imitation, and strengthen their market position long-term. In an increasingly visually driven economy, consistent, legally protected designs are therefore not merely aesthetic add-ons but a central instrument of brand-oriented corporate strategy.

A successful design is more than just aesthetically pleasing. It creates identity, conveys values, and distinguishes your product from competing produce. But what happens if your creative work is copied or used without your permission? This is where design law comes in.

Our firm provides comprehensive assistance in protecting and enforcing your design rights. We will guide you from the idea to the registration of your design so that your creative achievements are protected by law.

By registering your design with the appropriate office, you obtain a right that allows you to effectively defend against imitations and helps monetizing your design.

Our design law services include

• advice and strategy development: We evaluate whether your design meets the legal requirements for protection and develop a customized protection strategy.
• Registration and administration: We handle the registration of your design at the German Patent and Trade Mark Office (DPMA), the European Union Intellectual Property Office (EUIPO), or at an international level.
• Enforcement of your rights: Should violations occur, we will support you – from out-of-court competition law claim to legal proceedings.
• Contract drafting: We can assist you with license agreements, user agreements, and other legal aspects related to your design.

The expertise and commitment of AVANTCORE's experienced attorneys ensures the protection of your creative works. Rely on our experience in design law so we can build the foundation for your sustainable success together.