{"id":917,"date":"2012-10-05T10:49:00","date_gmt":"2012-10-05T08:49:00","guid":{"rendered":"\/?p=917"},"modified":"2025-10-13T12:09:53","modified_gmt":"2025-10-13T10:09:53","slug":"kennzeichen-apple-erneut-wertvollste-marke-der-welt","status":"publish","type":"post","link":"https:\/\/avantcore.de\/en\/kennzeichen-apple-erneut-wertvollste-marke-der-welt\/","title":{"rendered":"Apple again the most valuable brand in the world"},"content":{"rendered":"<p><strong>The communications agency MillwardBrown releases a list every year of the 100 most valuable brands, called the \"BrandZ Top 100 Most Valuable Global Brands\".<\/strong><\/p>\n<p><!--more-->Auch 2012 ist Apple mit einem gesch\u00e4tzten Markenwert in der H\u00f6he von 182,951 Milliarden USD erneut wertvollste Marke der Welt. Auf Platz 2 landet IBM mit 115,985 Milliarden USD gefolgt von Google mit 107,857 Milliarden USD. Wertvollste Deutsche Marke ist nach der Einsch\u00e4tzung der US Firma Deutsche Telekom mit einem Markenwert von fast 27 Milliarden USD.<\/p>\n<p>Diese Beispiele zeigen eindr\u00fccklich, dass die Anmeldung und Pflege von Marken beachtenswerte Unternehmenswerte schafft.<\/p>\n<p>Die gesamte Liste k\u00f6nnen Sie unter folgendem Link <a title=\"BrandZ Top 100 2012\" href=\"http:\/\/www.millwardbrown.com\/brandz\/2012\/Documents\/2012_BrandZ_Top100_Chart.pdf\" target=\"_blank\" rel=\"noopener\">http:\/\/www.millwardbrown.com\/brandz\/2012\/Documents\/2012_BrandZ_Top100_Chart.pdf<\/a> einsehen.<\/p>","protected":false},"excerpt":{"rendered":"<p>The communications agency MillwardBrown releases a list every year of the 100 most valuable brands, called the \"BrandZ Top 100 Most Valuable Global Brands\".<\/p>","protected":false},"author":2,"featured_media":24106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"single-custom-blog.php","format":"standard","meta":{"footnotes":""},"categories":[3049],"tags":[244,245],"ppma_author":[3074],"class_list":["post-917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","tag-branz-top-100","tag-markenwert"],"authors":[{"term_id":3074,"user_id":2,"is_guest":0,"slug":"christopher","display_name":"Christopher A. Wolf, MBA","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/d77b27aefd4397c799a733f749d595a8fcc78bb7c7d693f68096bc2bfc958647?s=96&d=mm&r=g","first_name":"Christopher A.","last_name":"Wolf, MBA","user_url":"","description":""}],"_links":{"self":[{"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/posts\/917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/comments?post=917"}],"version-history":[{"count":0,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/posts\/917\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/media\/24106"}],"wp:attachment":[{"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/media?parent=917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/categories?post=917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/tags?post=917"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/avantcore.de\/en\/wp-json\/wp\/v2\/ppma_author?post=917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}